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Curious Packaging for Compact Fluorescent Light Bulbs June 3, 2010

Posted by bowmanlamps in compact fluorescent, lighting industry.
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A new way of packaging CFL light bulbs. When was the last time you got exceted about a box – especially a light bulb box?

I recently stumbled upon the new retail packaging for leading CFL manufacturer TCP’s compact fluorescent T2 and T3 lamps. The containers are simple, elegant and practicle.  It’s a big change from most light bulb boxes, wouldn’t your say?

The package design recently earned the North American Retail Hardware Association’s (NRHA) Gold and Silver Awards for new promotional packaging. I think this is just the beginning as energy-efficient light bulbs move into the mainstream retail market, edging out shelf space from outdated incandescent light bulbs.  It will be interesting to see what somebody designs next.

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