Curious Packaging for Compact Fluorescent Light Bulbs June 3, 2010Posted by bowmanlamps in compact fluorescent, lighting industry.
When was the last time you got exceted about a box – especially a light bulb box?
I recently stumbled upon the new retail packaging for leading CFL manufacturer TCP’s compact fluorescent T2 and T3 lamps. The containers are simple, elegant and practicle. It’s a big change from most light bulb boxes, wouldn’t your say?
The package design recently earned the North American Retail Hardware Association’s (NRHA) Gold and Silver Awards for new promotional packaging. I think this is just the beginning as energy-efficient light bulbs move into the mainstream retail market, edging out shelf space from outdated incandescent light bulbs. It will be interesting to see what somebody designs next.